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Lifecycle Marketing Specialist
Skills
Campaign ExecutionCampaignsHTMLMarketing AnalyticsMarketing AutomationMarketing CampaignsMarketing Strategy
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 2-5 years experience in lifecycle marketing roles involving strategy and campaign execution
- Proficiency with marketing automation tools and developing email assets
- Strong cross-functional collaboration and organizational skills
- Detail-oriented with a data-driven approach to decision-making
Nice to have
- HTML/CSS knowledge
- Experience with SMS channels
- Cross-functional collaboration
Day to day
- Develop and execute growth marketing campaigns across multiple channels including email and SMS
- Collaborate with internal teams to set up new campaigns and tests for lifecycle programs
- Responsible for sharing outcomes and insights with senior leadership and stakeholders