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Manager, Marketing SEO & Web
Skills
Software As A ServiceContract Research OrganizationConversion TrackingImpressionLanding PagesMarketing AnalyticsOnline Search
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 6 or more years in SEO with depth across technical on-page and off-page disciplines
- Working knowledge of AI search platforms and GEO/AEO strategy including Profound Perplexity and ChatGPT citation behavior
- 1 to 2 or more years managing direct reports or leading a team
- Hands-on HubSpot CMS experience and comfort with GitHub-based staging workflows
- Experience managing website migrations including planning redirects QA and post-migration monitoring
- Fluent in GA4 GTM Semrush and Screaming Frog
- Experience building and running A/B tests using CrazyEgg GrowthBook or comparable tools
- Strong written communication for meta copy page briefs and project specs
- Comfortable presenting performance data and strategy to marketing leadership
- Fintech regtech or B2B SaaS background strongly preferred
Nice to have
- Player-coach
- Collaborative
- Creative
- Self-driven
- Analytical
- Detail-oriented
Day to day
- Own the full organic search presence across traditional and AI-powered platforms while leading web operations and site performance.
- Drive hands-on SEO execution across on-page off-page and technical disciplines and shape HubSpot CMS strategy and conversion rate optimization.
- Manage two direct reports partner cross-functionally with marketing design IT and outside developers and stay deeply involved in execution as a player/coach.