Market Intelligence Analyst
Skills
Analytical SkillsAnalyticsClarityCompetitive IntelligenceEconomicsMarket AnalysisMarket Intelligence
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- A willingness to experiment and devise novel methods for exploring potential data gathering techniques
- A grasp of validation best practices ideally spanning user acquisition, user testing, and market intelligence
- A history in performance marketing
- Ability to communicate findings in a manner that informs and persuades teams
- Aptitude for understanding and articulating the subtleties of ambiguous findings
- Ability to absorb feedback from product teams and gauge its relevance to validation and assessment techniques
- Strong understanding of distribution, marketing, community, and product
- Dedication to honesty and clarity in findings
- Enthusiasm for guiding, mentoring, and elevating team members
- Curiosity and desire to learn to stay ahead of market trends and drive ongoing education
Day to day
- Reporting to the Head of Market Intelligence, you’ll be an integral part of building out analysis that helps shape our internally developed games and strategically positioning them for launch
- This will include macro gaming trends, micro genre tear-downs and validating audience sizing
- You will partner with publishing and game teams to build these out