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Paid Search Director
Skills
AdvertisingAnalytical SkillsBusinessCampaignsKey Performance IndicatorsMarket PlanningMarketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 5+ years of performance marketing experience with a strong paid search focus
- Experience scaling campaign spend while maintaining or improving KPIs
- Ability to solve complex problems and structure multi-stakeholder projects
- Strong communication skills across all organizational levels
- Ability to work in a fast-paced environment and manage time effectively
Nice to have
- Strategic
- Data-driven
- Collaborative
- Detail-oriented
- Proactive
- Client-focused
Day to day
- Lead day-to-day paid search strategy and act as the primary subject matter expert for clients.
- Plan implement monitor and optimize paid digital media campaigns across Google Bing and other ad networks.
- Analyze performance data create reports and present clear recommendations that improve results and guide future tests.