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Partner & Ecosystem Marketing Lead

Skills
APIAdoptionAlliance MarketingBriefsCross-Functional CollaborationsGo-To-Market StrategyJoint Marketing
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 8+ years in Partner Product Marketing Product & Solutions Ecosystem Marketing Alliance Marketing Strategic Alliances or Technology Partnerships within enterprise software
  • Proven experience creating high-quality marketing assets and executing GTM programs
  • Strong understanding of Microsoft and cloud partner ecosystems commercial marketplaces and co-sell motions
  • Experience working with ISVs APIs integrations and developer ecosystems
  • Exceptional storytelling writing and executive communication skills
  • Strong cross-functional collaboration and execution without direct authority

Nice to have

  • hands-on
  • strategic thinker
  • collaborative
  • highly organized
  • customer-focused
  • commercially minded

Day to day

  • Own partner ecosystem messaging and develop compelling "Better Together" positioning for strategic partners.
  • Create high-quality go-to-market assets such as solution briefs one-pagers launch messaging marketplace listings customer stories and sales enablement materials.
  • Collaborate closely across Product Marketing Sales Engineering Communications Customer Success Developer Relations and Partnerships to drive launches campaigns and partner adoption.