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Principal Product Manager, AEO

Skills
AI PromptingArtificial IntelligenceGrowth StrategiesLarge Language ModelsRetrieval-Augmented GenerationSearch Engine OptimizationStrategy
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • 8–12+ years of product management experience with ownership of ambiguous zero-to-one problem spaces
  • Strong technical understanding of LLMs retrieval systems embeddings prompting and evaluation methods
  • Hands-on builder who thrives in scrappy experimentation and rapid learning
  • Deep curiosity about generative systems and how to influence them
  • Strong background in experimentation growth or acquisition with new measurement frameworks
  • Experience with SEO content platforms or knowledge systems and understanding of structure and authority
  • Ability to influence cross-functional teams without direct ownership
  • Ambition to define the playbook in a rapidly evolving domain

Nice to have

  • Curious
  • Ambitious
  • Experimental
  • Cross-functional
  • Builder mindset
  • Strategic

Day to day

  • Define and execute Asurion’s answer engine optimization strategy across LLM ecosystems.
  • Build experimentation approaches to learn how language models retrieve interpret and prioritize content.
  • Translate insights into scalable playbooks product requirements and content strategies while partnering across marketing AI engineering content and growth.
  • Lead strategy for AI-native experiences and direct integrations that enable users to interact with Asurion inside LLM platforms.