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Programmatic Campaign Manager
Skills
Analytical SkillsCampaignsTrainingCritical ThinkingMarketing Campaign ManagementMarketing CampaignsOral
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- 1-3 years in digital performance marketing with programmatic trading experience.
- Proficiency with DSPs such as DV360, The Trade Desk, Yahoo, and Amazon Ad Platform.
- Strong analytical and problem-solving skills with proficiency in Excel.
- Exceptional written and verbal communication skills.
- Ability to thrive in fast-paced environments while maintaining a high standard of work.
Nice to have
- Advanced Excel
- SQL
- R
- Python
Day to day
- Optimize marketing campaigns across programmatic DSPs and manage digital partnerships.
- Analyze campaign data to uncover insights and inform improvements.
- Develop and execute strategic testing plans to enhance performance.
- Generate client-ready reports and actionable recommendations to drive business results.
- Manage and adjust marketing campaigns hands-on to ensure precise implementation.