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Senior Content Designer
Skills
CheckoutClarityConsumerContent DesignData ConversionFigmaLanding Pages
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- At least 5 years of content design experience, with at least 3 years designing content for direct-to-consumer products
- Worked on language for products that has driven quantifiable metrics such as conversions and revenue per user
- Experience working autonomously in a fast-paced environment and juggling multiple projects every sprint
- Experience with writing both functional and emotional language to drive clarity, motivation
- Experience writing for complex products (especially in financial services) strongly preferred
- Experience working with design tools such as Figma
Nice to have
- Experience writing for complex products
- Experience with Figma
Day to day
- Lead content design for several product teams, partnering with PM, UX Design, and Research leads from conception to launch
- Conduct content discovery, user conversations, inventories, audits, and competitive research to understand customer needs
- Design, write, edit, and test clear, compelling in-product language across landing pages, onboarding flows, checkout processes, and post-purchase experiences
- Ensure consistency in tone and voice across consumer touchpoints, collaborating closely with UX design on information hierarchy
- Use analytics, customer success data, and testing methods to evaluate and improve content
- Create and evolve Ethos' standards, guidelines, methods, tools, and product review sessions.
