Senior Product Manager
Skills
Emerging TrendsMarket PlanningMarketing AnalyticsMarketing Budget ManagementMarketing DocumentsProduct LaunchProduct Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Build successful partnerships with sales force and develop relationships with key opinion leaders.
- Modify strategies and tactics based on customer voice and trends.
- Effective communication and collaboration skills with all levels of management and organizations.
- Understanding of business needs and market economics.
- Ability to manage multiple priorities in a fast-paced environment.
- Experience with CRM systems and marketing content approval processes.
- Bachelor’s degree plus MBA or Equivalent experience in medical device field.
- Experience in marketing cardiovascular related products and bringing new products to market.
- Fluent in French or German and English plus one additional major European language preferred.
- Up to 50% travel may be required.
Nice to have
- Cardiovascular product marketing experience
- Bringing novel products to market experience
- Fluency in multiple European languages
Day to day
- Drive marketing strategies for existing products and go-to-market strategy for new products.
- Be involved with and potentially lead market development efforts for the Reducer System.
- Collaborate with local country managers and marketing coordinators for regional marketing activities.
- Create product marketing documents and maintain relationships with healthcare professionals.
- Update campaign materials and promotional assets, plan and execute conference/trade shows.
- Partner with Training and Education Manager and various departments for training and development.
- Assess and implement digital marketing initiatives, develop and execute global product launch plans.
- Measure success of product launch and marketing programs through KPIs and dashboards.