Senior Product Manager

Day to day

• Develop implement and coordinate execution of regional marketing activities for existing products and new product launches in collaboration with local country managers and marketing coordinators
• Assist in the development of the annual marketing plan and marketing budget
• Create product marketing documents that describe high-value clinical cases best practices and customer testimonials
• Develop & maintain robust relationships with HCPs to drive awareness and adoption of the Reducer System
• Regularly update campaign materials and promotional assets as the Reducer System market presence evolves and customer needs/preferences change
• Conference/trade show planning and execution in collaboration with medical education
• Partner with the Training and Education Manager to train the field force (sales clinical distributors) and develop training assets
• Partner closely with marketing leadership US and EU sales cross-functional colleagues (including clinical manufacturing R&D regulatory and finance) senior management and key physicians
• Assess and implement digital marketing initiatives
• Assist in the development and execution of global product launch plans for new products including inventory planning account targeting segmentation marketing materials development and sales support materials and field training
• Measure the success of products launch and new marketing programs develop trackers and dashboards and monitor KPIs
• Other duties as assigned