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Senior Staff Product Marketing Specialist
Skills
BusinessBusiness DevelopmentEmployee Resource GroupsEngagement PlanningMarketing AnalyticsMass MarketMulti-Channel Marketing
What the job involves
The main requirements, responsibilities and hiring steps.
Requirements
- Bachelor’s degree in Engineering Business or a related field
- 8+ years of experience in business development marketing or technical sales
- Strong understanding of the Industrial market
- Experience in Building Automation Industrial Automation or Energy sectors
- Proven ability to follow up on leads and build field relationships
- Strong strategic thinking analytical and communication skills
- Ability to work effectively in a matrixed cross-functional environment
- Must be locally based in the Boston area
Nice to have
- Strategic
- Analytical
- Communicative
- Cross-functional
- Customer-focused
- Relationship-driven
Day to day
- Lead channel marketing for industrial solutions and new product introductions across regional distributor partners.
- Plan and execute customer and distributor engagement programs, including meetings workshops and presentations at distributor offices.
- Collaborate closely with sales product groups solutions teams and field stakeholders to build plans gather market intelligence and drive solution opportunities.