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Social Media Strategist

Skills
Content CreationContent StrategyDigital ProductionEmerging TrendsInfluencer MarketingMedia StrategyPaid Social Media
Role

What the job involves

The main requirements, responsibilities and hiring steps.

Requirements

  • Bachelor's degree in Communications Marketing or related field
  • 5-8 years of experience in social media or content strategy
  • Proven track record of developing and executing successful social media strategies
  • In-depth knowledge of social media platforms algorithms and trends
  • Experience with social media management tools analytics platforms and paid social advertising
  • Excellent written and verbal communication skills
  • Strong interpersonal and collaboration skills
  • Data-driven mindset analyze metrics derive insights make decisions
  • Self-starter positive attitude
  • Willingness to come into the office a few days a week travel for content creation shoots
  • Location New York Remote acceptable prefer NY Metro

Nice to have

  • Internet culture geeks
  • Meme aficionados
  • TikTok natives
  • Passion for digital content creation

Day to day

  • Lead social media strategy efforts for Slate and report directly to the Head of Social
  • Develop innovative content across social media and content platforms with a focus on business results brand awareness engagement
  • Collaborate with marketing team to pitch ideas and concepts build awareness test learn and optimize content
  • Develop social media calendar including organic social paid social influencer partnerships
  • Work with creative and agency teams to create engaging social media content
  • Leverage social media listening tools to identify key themes make recommendations improve brand efforts
  • Capture and analyze social data metrics make recommendations for future campaigns