RemotevilleRemote Sr. Marketing Lifecycle Automation Specialist Job in United States GoTo
Sr. Marketing Lifecycle Automation Specialist GoTo
$74000 - $123000
Marketing automation Database segmentation Reporting Campaign development
Junior (1-2 years) - Mid-level (3-4 years)
United States
Making IT easy, anywhere.
2535+ employees
SaaSB2BCommunicationProductivity
Open for applications
Role
Who you are
- Bachelor’s degree
- 2+ years of experience in marketing operations or marketing automation platforms preferably Marketo
- Strong attention to detail
- Ability to multitask in a changing environment
What the job involves
- Write build QA deploy and monitor marketing campaigns and ongoing nurture flows via email and in-product messaging
- Build audience lists that drive automation touchpoints and translate into tailored campaign and program experience for audiences across specific market segments and industries
- Monitor audience and nurture counts within Marketo to ensure systems operate correctly and report on automation performance and impact for all tactics like ad hoc emails email nurtures IPM flows
- Identify and develop automation-focused testing opportunities to improve campaign results and meet KPIs
Application process
- Learn More
Company
Company mission
At GoTo, we're making IT easy, anywhere, with remote management and support, and business communication software, unified with one admin solution. We help you get things done simply and securely, so work time can be well-spent and free time can be better spent. GoTo’s portfolio, which includes GoTo Resolve, Rescue, GoTo Connect, and more, helps securely support and connect businesses to what’s most important: their teams and customers.Company benefits
- Health insurance
- 401(k)
- Paid time off
- Remote work option
- Training and development
Company values
- Efficiency
- Customer focus
- Security
- Innovation
- Inclusion
- Teamwork
Company HQ
BostonFounders
Joe Schmoe, Jane Doe (CEO, CTO)