
Fullpath remote work and careers
Discover Automotive's enhanced Customer Data Platform.
About Fullpath
Fullpath by Cox Automotive is the automotive industry’s AI ecosystem. Fullpath unifies first-party dealership data in a CDP and activates it by layering powerful AI and marketing automation on top. Dealerships that invest in the platform create exceptional, hyper-personalized customer experiences that drive loyalty and build resilient, lasting business.
Mission and direction
Fullpath by Cox Automotive builds an AI-driven customer data platform for automotive dealerships, unifying first-party data and activating it with marketing automation to create personalized customer experiences. The company helps dealers strengthen loyalty, improve engagement, and grow resilient businesses through data-led decision-making and advanced AI solutions tailored to the automotive retail ecosystem.
Company values
- Innovation
- Collaboration
- Ownership
- Customer Focus
- Integrity
- Agility