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Pogo is the first AI video interview platform powered by purchase-verified buyers. Consumer insights in hours, not weeks

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Company overview

About Pogo

Pogo is the world’s first AI video interviewing platform powered by purchase-verified respondents. In under an hour, brands can find and conduct video interviews with thousands of their actual buyers – all through the Pogo app, where three million users share their complete purchase history, capturing 1 in 150 U.S. shopping trips down to the SKU.

Purpose

Mission and direction

Pogo is an AI-powered video interviewing platform that helps brands connect with purchase-verified consumers at scale. By combining authenticated shopping history with fast, flexible interviewing, the company enables businesses to access high-quality buyer insights and market research from real customers rather than generic respondents.

How they work

Company values

  • Data-driven
  • Customer-first
  • High ownership
  • Fast-moving
  • Analytical rigor
  • Creative testing
  • Efficiency-minded